What always got me about Popular Woodworking was they seemed to run the digital magazine and the hard copy as two different things.
I use to get the hard copy. I subscribed to the digital through Amazon and dropped the hard copy. I would get letter after letter saying they missed me and wanted me back etc... And I was already a customer/ reader via digital.
I have been to the Popular Woodworking shop many times for events. Sad that Chris and Megan are gone. I do believe they were trying hard to put out a good magazine.