Steve Demuth
01-15-2021, 8:34 AM
I'm curious whether anyone other than me has seen a sudden surge in online advertising from Alibaba (which is more or less, a Chinese Amazon, but with a marketplace that is slanted more toward wholesale than Amazon's).
I can't recall ever seeing direct-to-consumer ads from Alibaba until a couple of weeks ago. Now I see them everywhere. And they are curious - clearly based on my prior online product searches, but unlike essentially all American sellers' ads, these are plumbing a long history of my activity. They seem to be cycling through every major product category I've looked at in the last two years. This morning it's photovoltaic systems, but last week it was multi-function woodworking machines.
I can't recall ever seeing direct-to-consumer ads from Alibaba until a couple of weeks ago. Now I see them everywhere. And they are curious - clearly based on my prior online product searches, but unlike essentially all American sellers' ads, these are plumbing a long history of my activity. They seem to be cycling through every major product category I've looked at in the last two years. This morning it's photovoltaic systems, but last week it was multi-function woodworking machines.