Is Jessem going to a direct-marketing business model, like Grizzly?

[scott vroom]

There is a front page banner on the Jessem website announcing it's "new direct on-line store coming soon". Checking the usual Jessem retailers, it looks like inventory is drying up possibly in anticipation of Jessem becoming the exclusive seller of it's own products (same business model as Grizzly). It will be interesting to see if Jessem, by cutting out the middleman, begins offering it's products at lowered pricing in an attempt to take market share from it's competitors. This would be a big win for the consumer.

Scott

[Kent E. Matthew]

I have had my eye on their mortise mill for awhile now. If the price comes down I might not be able to resist.

[Stan Urbas]

Are they going to do it? I hope so!

[Dave Lehnert]

If they do, I will be surprised if it is at a lower price.